Wednesday, October 25, 2006

Young people pay to read a newspaper!

Dominic Ponsford has found that a new Dutch daily newspaper is attracting thousands of new young readers – but unlike most other new dailies around the world, it is paid for.

NRC Next is attracting “young, well-educated people who were not regular newspaper readers” – according to the World Association of Newspapers.

Worth looking at this because a new editorial paradigm is always worth examining

Press Gazette - UK Journalism News and Journalism Jobs -