Tuesday, January 23, 2007

BL Ochman's 12 Marketing Tenets

As always bang on the money B L Ochman has a great view of modern marketing - or is it public relations.

Today, organisations have to be interested in the 'Relationship Cloud'.

Examples of Relationship Clouds could include YouTube and MySpace and we know how valuable they are by looking at the accounts of thier owners. But they are just two among many.