Invites you to join a converastion with:
David Armano - Creative VP - Digitas – Logic + Emotion
Peter Blackshaw - CMO - Nielsen Buzz Metrics – Consumer Generated Media
David Churbuck - VP Global Web Marketing - Lenovo – Churbuck
Dan Greenfield - VP Corporate Communications - EarthLink – Bernaisesource
Eric Kintz – VP Global Marketing Strategy - Hewlett-Packard – Marketing Excellence
Will Waugh – Senior Director, Communications - ANA – Marketing Maestros
Technology has enabled customers to dramatically change their attitude towards marketing. As a result, they are tuning out in increasing numbers and talking back. Customers are shifting massively their entertainment and information consumption away from traditional media to the new web space.