Concerning that complex whole which creates cultural acceptance for people including knowledge, belief, art, morals, law, custom, and any other capabilities and habits acquired by man as a member of society to contribute values through the creation of effective relationships and safe productive environments.
Wednesday, November 29, 2006
What We Talk About When We Talk About Brands
Andy Lark has an found an excellent article about how PR people can listen to conversations about brand to get a better understanding of what is being said about brands. The original article is to be found here.
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