Sunday, November 05, 2006

Mojo launces videoblog

MojoPages, a new social search venture, has adopted a documentary-style videoblog to build buzz around its forthcoming launch, while engaging users even before a beta website has launched, to help with aspects such as design and usability.

The website, which will rank businesses in line with user ratings, aims to improve on standard directory-style services such as Yellow Pages.

MojoPages is based around a simple idea: “Do a great job and people will say great things. Offer poor services and/or inflated prices and you will be judged on those criteria as well”.

Source e-consultancy.