Wednesday, October 04, 2006

Hezza -un reformed

The Tory party may like to think it is going to use social media to engage the British electorate.

I suggest they avoid ex-Tory minister, and leader hopeful Michael Heseltine's publishing houseHaymarket. Not only does it try to run Social Media conferences that pretend some speaker is going to show how a PR person will 'control' the bloggers, it can't even get a blog to work on its site.

The whole Hezza empire is surrounded with subscriptions, passwords and restrictions that, even if I get a copy of PRWeek because of my membership of the CIPR, there is no way I can use it here except in passing.