It makes organisations porous (information leaks out). It makes organisation transparent (information can be shared easily) finally it is easy to for people to change the content, for the technologies to alter that structure and re-purpose the content. It is truly a thing of the Internet because the Internet vests email with its own agency - a capability to do things beyond the initial purpose.
This is evident from the Sunday Herald's story yesterday.
SCOTLAND’S green watchdog played down the risks of radio active contamination at a popular coastal resort in Fife following an 11th-hour intervention by government spin doctors.
Internal emails reveal the Scottish Environment Protection Agency (Sepa) delayed and then altered a news release after it had been described as “not entirely helpful” by a senior Scottish Executive public relations official.