Friday, October 13, 2006

Boring old men have to learn

Typically the boring old men (because invariably too many are - old and
male) of British politics don't like it and claim it "goes against the spirit of
confidentiality of the talks." Having quickly scanned the blog it appears to be
mainly about the process and an insight into how these things happen, rather
than the details of the negotiations.
One of the points I always make when
I'm running social media and blog training is that it doesn't matter if you
think social media is a good thing or a bad thing. It's happening and you have
to learn how to deal with it.

Stuart Bruce is right and we have to ensure our clients understand this now rather then at a time when it is an issue.