Sunday, September 10, 2006

YouTube vid not fun anymore

The short video blog postings by lonelygirl15 on the YouTube website have attracted millions of viewers since they started appearing in May says Dan Glaister the Guradian's man in Los Angeles. But the postings' polished nature and the intriguing inconsistencies in the stories led many to suspect that lonelygirl15 was fake.

Exposed this week, the responce from Alissa Brooke, a blogger who has hosted a forum on the lonelygirl15 phenomenon wrote: "Well, that's no fun any more."

So fake blogs damage brands - We can take from this that sstroturfing is bad news for PR practitioners.