Friday, September 08, 2006

Wiki's for Public Relations pitches

One of the advantages of the so called web 2.0 is that there are a lot of tools that help identify what is interesting people.

I wanted to know how social media was fairing and so used Google trends where you can compare interest in up to five topics. The results show, bu countries, how often they've been searched for on Google over time.

This is how social media is shaping up: I chose the following keywords:

If we take a closer look we see the emergence of wiki's as of special interest.

Perhaps this is a good time to talk to clients about the use and application of wikis.