Tuesday, September 12, 2006

Soccer podcast launched

The Times has announced that kicking off from next Monday, TheGame will make its first appearance as an online show in the shape of The Game Podcast – presented by Danny Kelly.

Each week, the show will bring news, chat, debates and interviews with top football players and managers, starting with an exclusive interview with Michael Owen, the England and Newcastle star.

No doubt a target for some PR interaction, this is also an example of how podcasts (and associated blogs) offer a channel for communicators.