Friday, September 08, 2006

Publishing the podcast of the interview that went into an article

It is not uncommon for people to record conversations and telephone calls. With modern mobiles it is easy. It sometimes can include video recordings to. This is relevant to public relations.

Such recordings, including recordings of press interviews can then be made available in the public domain as happened and is highlighted by Stuart Bruce.

This form of dual reporting from your conference presentation being blogged to having your conversation turned into a podcast is something PR has to manage. It has to go into the issues management mix and has good legitimate relationship management applications too.