Tuesday, January 10, 2006

To CIPR and PRCA - an expectation

The New Year's resolution for the Public Relations Associations one might expect.

Medium sized companies experienced a huge surge in on-line demand over the Christmas period in the UK. Retail Bulletin reported a poll conducted among a sample of small and medium businesses showing respondents reported an average 80% increase in turnover for November and December 2005, compared with 2004.

The BBC reported a survey showing UK demand among supermarkets of £3.3bn in the week before Christmas - a rise of 17% from the same week last year.

The UK Chancellor of the Exchequer announced nil growth. Which means some parts of the economy are suffering.

I just thought that this may mean the associations are commissioning a new books and new courses available about on-line public relations. No doubt we will also see a raft of seminars on how members can take advantage of the part of the economy that is growing